Inside Sono Motors’ household pleasant $25,000 photo voltaic EV • TechCrunch


Sono Motors, the corporate constructing an electrical automobile that’s partially powered by the solar, debuted its flagship Sion in New York Metropolis this week as a part of a multi-city tour all through the U.S.

The corporate goals to launch the $25,000 five-seater hatchback in Europe first — manufacturing is predicted to begin within the second half subsequent 12 months, with preliminary deliveries to clients in Germany, Austria and Switzerland earlier than the 12 months is out — however wished to discover demand for the automobile amongst Individuals.

After a advertising occasion in Instances Sq., Sono introduced its Sion to loads in Greenpoint overlooking the East River and Manhattan’s skyline. It was a sunny day, an excellent omen for a automotive that runs off photo voltaic vitality, and in a wierd however joyful twist of occasions, Whoopi Goldberg was there to take a look at the automotive, too.

Though many of the closing design of the Sion has been decided, the automotive Sono dropped at Brooklyn was nonetheless a prototype, so there have been nonetheless a number of kinks to work out. The corporate instructed me there could be one final design iteration earlier than it goes to sequence manufacturing subsequent 12 months. It’s not precisely a sexy-looking automotive, nevertheless it appears and feels succesful, sturdy even, and the semi-finished product, which Sono markets as good for households and commuters, was spectacular.

Deceptively spacious

Rebecca Bellan and Whoopi Goldberg posing in front of Sono Motors Sion EV

Whoopi Goldberg and Rebecca Bellan posing in entrance of the Sion EV. Picture Credit score: Rebecca Bellan

“This automotive could be nice when you’ve got a household,” Goldberg mentioned to me. “You possibly can put eight folks in there and the canine!”

Whereas eight folks will surely stretch the bounds of what Sono is promoting, I might see what she meant. The hatchback, whereas sufficiently small to drive round in an city setting, is roomier on the within than it appears.

A tall individual will surely have sufficient headroom and may need simply sufficient legroom to be completely comfortable. The trunk can also be massive sufficient to suit at the very least one TechCrunch reporter comfortably. Beneath the trunk is a hidden compartment for extra storage, though a spare tire wouldn’t go amiss ought to Sono resolve so as to add that in.

The again seats go down flat — good to chuck a mattress within the again in case somebody actually wished to check the bounds of a photo voltaic powered battery and go tenting with the Sion.

“This may exchange the mini van,” mentioned Goldberg. “You possibly can buy groceries in it. You possibly can really feel comfy parking it. And since it’s so cheap I believe it makes it loads simpler for households. I’ve grandkids who can afford this. That is what I’d suggest for my household.”

The inexpensiveness of the automotive additionally explains why the inside is, if not Spartan, then easy. The seats are comfy sufficient, however nothing plush and mushy such as you’d discover in a luxurious automotive. I didn’t see a cupholder within the backseat, solely two within the entrance, which can postpone American households, however there have been little pockets on the backs of the driving force and passenger seats.

The dashboard was additionally easy, with a 10-inch contact show display which controls the infotainment system. The system has Apple CarPlay and Android Auto integrations, Bluetooth hands-free calling, local weather management, and apps that show details about solar energy, vitality consumption and charging/discharging management.

The one notable flourish within the cabin was a line of ornamental moss, positioned behind some kind of plexiglass, simply ’trigger.

Goodbye, vary anxiousness?

Sono Motors Sion charging port

Sono Motors Sion charging port. Picture Credit score: Rebecca Bellan

The Sion’s matte black outer shell consists of 456 built-in photo voltaic half-cells that accumulate vitality from the solar and drip feed that vitality into the battery. The automotive’s show options a picture of the automotive that’s consistently updating to point out how a lot solar energy is being collected from the completely different panels and the way that contributes to the entire vary.

The Sion’s 54 kWh lithium iron phosphate battery — made by BYD — provides a 190-mile battery vary, with an extra 70 to 150 miles additional per week from the solar. That is made attainable by the Sion’s proprietary motor management unit (MCU), which Christian Scheckenbach, Sono’s head of communications, instructed me is the mind of the photo voltaic system.

“We have now low voltage coming from the photo voltaic panels, with seven circuits going to the MCU, and then you definitely get excessive voltage into the DCU,” mentioned Scheckenbach. “You may get loads of vitality yield this fashion in comparison with photo voltaic panels which are on a home. And it permits us to replace in actual time somewhat than each jiffy so we are able to see what’s the max yield we are able to get out of the system. So it’s a mixture of {hardware} engineering and software program to create the general photo voltaic system.”

The battery, which expenses within the entrance of the automotive, has plugs for 75 kW DC and 11 kW AC chargers, in addition to a plug that permits for bidirectional charging as much as 11 kW. Sono says this enables the Sion to cost your e-bike, energy your private home, put vitality again into the grid and even cost one other EV.

A easy sufficient journey

I didn’t get to drive the automobile myself, and we had been solely doing laps in an empty lot, however the drive appeared…easy sufficient. It actually appeared prefer it had a pleasant flip radius, which is all the time useful when making sketchy U-turns on metropolis streets. There was an unlucky second when the automobile stopped fully and beginning making a sound not not like the noise my freezer makes when it’s making an attempt, and failing, to make ice.

“For this reason it is a prototype and never a present automotive,” mentioned Scheckenbach.

He additionally mentioned the Sion will not be designed to be an EV race automotive — Sono is capping the velocity restrict at 140 kph, or about 87 mph. So it may nonetheless go on the freeway, however possibly couldn’t maintain its personal within the quick lane.

A direct to shopper automotive

The Sion might be offered as a direct-to-consumer automotive, which has its professionals and cons. The professionals are that doing D2C retains overhead down, which permits for a less expensive automobile, mentioned Sono co-founder and CEO Laurin Hahn. Nevertheless, this enterprise mannequin means it’s more durable for potential patrons to check out the automobile earlier than buying.

Tougher, however not unattainable. Sono does have a showroom in Munich and does common excursions all through Europe to supply take a look at rides, of which it has competed 18,000 to date, Scheckenbach instructed me.

When autos are lastly prepared on the market, Sono will supply supply occasions and the choice to select up the automotive from a predetermined location.

When it comes to upkeep and servicing, Sono is planning to companion with a third-party service community supplier in Europe, the identify of which might be revealed within the subsequent couple of weeks.


Thus far, the Sion has obtained greater than 20,000 energetic non-public reservations with a median down cost of about $2,000. Sono has additionally secured greater than 22,000 preorders from fleet operators, together with 12,000 from automotive subscription service Finn. Hahn instructed TechCrunch he expects different automotive rental firms that need extra EVs of their lineup to even be fleet clients.

Whereas Sono is beginning manufacturing subsequent 12 months at its companion Valmet Automotive’s facility in Finland, the corporate expects to see a ramp starting in 2025 to be able to attain its aim of 257,000 Sions by 2030.

If Sono decides to launch within the U.S. within the subsequent couple of years, it will likely be looking out for a regional manufacturing companion. The corporate may also think about producing a unique sort of car, and has toyed with the concept of a crossover in addition to a supply van, Hahn mentioned.



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